SITE SUITABILITY ANALYSIS

Where is the best place?

Compare locations using defined project constraints, preferences, and priorities to identify

areas that best align with your project objectives.

THE CHALLENGE

Turn project priorities into a geographic search.

Finding the right location involves more than identifying available land. Terrain, environmental conditions, transportation access, land characteristics, project requirements, and other factors can all influence which locations deserve a closer look. Site Suitability Analysis brings those considerations together in a consistent GIS-based framework for identifying and comparing promising areas.

DEFINE WHAT WORKS

Translate project requirements into

measurable geographic criteria.

REMOVE WHAT DOESN'T

Use defined constraints to exclude

locations that do not meet essential

requirements.

COMPARE WHAT REMAINS

Evaluate eligible areas using project

preferences and priorities to identify

stronger candidates.

That tells the entire suitability story before

you get technical.

MODEL CRITERIA

What goes into a suitability model?

Suitability criteria are developed around the project question, available data, client priorities, and

agreed analytical approach.

PROPERTY

  • Parcel Size

  • Land Characteristics

  • Parcel Configuration

ENVIRONMENTAL

  • Mapped Wetlands

  • Protected Lands

  • Flood Hazards

TERRAIN

  • Elevation

  • Slope

  • Terrain Characteristics

ACCESS

  • Major Roads

  • Transportation Networks

  • Proximity

CONSTRAINTS

Conditions used to exclude locations that do not

meet defined project requirements.

Examples:

Outside selected flood hazards
Minimum site acreage
Defined stream setbacks
Maximum allowable slope

CONSTRAINT = Where can we consider?

LAND USE

  • Existing Land Use

  • Land Cover

  • Compatible Areas

PROPERTY-SPECIFIC

  • Client Criteria

  • Defined Setbacks

  • Other Criteria

Not every criterion works the same way.

PREFERENCES

Conditions used to compare eligible locations

based on how well they align with project priorities.

Examples:

Closer to major roads
Flatter terrain
Preferred land characteristics
Better proximity to infrastructure

PREFERENCE = Which eligible locations are stronger?

WHAT YOU RECEIVE

Clear results—not just a suitability surface.

Suitability results are organized into maps, candidate locations, comparative findings, and supporting documentation designed to make the analysis understandable and useful.

SUITABILITY MAPPING

Professional maps showing the

geographic pattern of suitability

across the study area based on

the defined model.

May include:

  • Suitability surface

  • Constraint mapping

  • Preference layers

  • Candidate areas

CANDIDATE SITES

Identification of promising

locations that meet defined

requirements and perform

strongly within the suitability

model.

May include:

  • Candidate polygons

  • Acreage

  • Suitability scores

  • Location statistics

CANDIDATE COMPARISON

A clear comparison of leading

locations using the criteria and

results most relevant to the

project.

May include:

  • Rankings

  • Site statistics

  • Strengths and tradeoffs

  • Comparative maps

OPTIONAL INTERACTIVE EXPERIENCE

Interactive Suitability Application

Explore suitability results, compare candidate locations, review project criteria, and—where appropriate—interact with model preferences through a client-friendly web GIS application.

MODEL DOCUMENTATION

Documentation explaining how the

analysis was constructed and how

the results should be interpreted.

May include:

  • Data sources

  • Constraints

  • Preferences

  • Weights

  • Assumptions

  • Methodology

HOW IT WORKS

From project criteria to candidate sites

Every site search starts with a different set of priorities. We turn those priorities into a structured GIS analysis that helps you compare locations and focus on what matters most.

01 — DEFINE

Establish the project criteria.

Define the study area, project requirements, constraints, preferences, and priorities that will guide the analysis.

Supporting terms:

  • Study Area

  • Requirements

  • Constraints

  • Preferences

  • Priorities

02 — MODEL

Build the suitability model.

Prepare the appropriate GIS data, standardize the evaluation criteria, apply agreed priorities, and calculate suitability across the study area.

Supporting terms:

  • Prepare Data

  • Standardize

  • Weight

  • Calculate

03 — COMPARE

Identify and evaluate candidates.

Identify promising areas and compare candidate locations using suitability results, acreage, site characteristics, and other relevant statistics.

Supporting terms:

  • Candidates

  • Scores

  • Acreage

  • Site Statistics

04 — DELIVER

Turn the analysis into useful results.

Communicate the findings through clear maps, candidate comparisons, methodology documentation, and optional interactive tools.

Supporting terms:

  • Maps

  • Comparisons

  • Documentation

  • Web GIS

INTERACTIVE DEMONSTRATION

See site suitability in action.

Explore a demonstration site suitability analysis developed around a hypothetical site-selection question in the Staunton, Virginia area.

THE QUESTION

Where are the three strongest 9–12 acre candidate sites?

The demonstration evaluates potential locations using defined terrain, water, transportation, and land-use criteria.

FIXED CONSTRAINTS

These determine where we can consider.

Slope
Less than 10%

Streams & Rivers
Minimum 100-foot setback

Flood Hazard
Outside selected mapped flood zones

Site Area
Approximately 9–12 acres

PREFERENCES

These determine which eligible locations are stronger.

Major-Road Access
Closer locations are preferred

Land Use
More compatible land-use areas are preferred

Demonstration Project: This example is provided to illustrate the BRMS site suitability workflow and interactive GIS capabilities. Criteria, assumptions, weights, and results are hypothetical and are not intended for real-world development decisions.

SCOPE & LIMITATIONS

Decision support for better-informed site selection.

Site Suitability Analysis is a GIS-based planning and decision-support service. Results reflect the datasets, criteria, weights, assumptions, and analytical methods established for the agreed project scope.

Suitability results identify relative geographic patterns and candidate locations based on defined criteria. They do not establish legal buildability, guarantee property availability, verify field conditions, or replace engineering, surveying, environmental, geotechnical, regulatory, financial, or other project-specific due diligence where required.

The objective is to narrow a broad geographic search into a smaller set of promising locations that deserve deeper evaluation.

LOOKING FOR THE RIGHT LOCATION?

Turn your requirements into a smarter site search.

Tell us what you're looking for, where you're looking, and what matters most to the project. BRMS can help translate those requirements into a focused geographic analysis.